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NovaStor Looks to Contribute in Innovation of Data Centers by Joining ECA

February 03, 2015

The computing power available today to individual consumers and organizations is responsible for the incredible pace and scale of the amount of data being generated in the world. The acceleration is changing the technology landscape by dramatically affecting the way in which data centers must operate in order to deal with the massive volume of information filtering in and out these facilities. This has led some innovative data center operators to create the Elastic Computing Alliance (ECA), an entity dedicated on bringing pioneering data center products, services and technologies.

The latest organization to join the ECA is NovaStor, provider of all inclusive data-protection solutions for physical and virtual environments, with the goal of helping the alliance in shaping the architecture of data centers as a member, and also serving on the ECA Advisory Council.

The members of the ECA are able to leverage the different innovative data center technologies being contributed to the organization by the alliance partners. It makes this information available and delivers it with an integrated, heterogeneous SDDC solutions through APIs and integration certifications in a collaborative effort to help data centers evolve.

 “The transformation to data centers that are software-defined is already under way, but complexity has been a key inhibitor. The goal of the ECA is to reduce complexity, remove existing barriers and make software-defined data centers accessible to businesses of all sizes,” said Rocky Bullock, CEO of NIMBOXX, which established the Elastic Computing Alliance

One of the products NovaStor provides is NovaBACKUP DataCenter, a data protection solution that protects a wide range of environments on physical or virtual machines with an architecture delivering scalability with mechanisms in place for maximum data availability, fault tolerance, and peak performance.

NovaBACKUP DataCenter offers efficient backup with minimal administrative effort with data-protection software for the entire network, providing 100 percent visibility and reduced complexity: This includes support for the physical and virtual environments (VMware, Hyper-V) with disaster recovery, single-mailbox restore, central management and rapid scalability to handle more than 100,000 backup jobs.

“We believe NovaStor being part of the ECA will help ease the transition for some customers when looking into moving at least part of their infrastructure into a software-defined data center.” said NovaStor's Managing Director Mike Andrews.

According to IDC’s annual Digital Universe study of 2014, it predicted by 2020 the amount of data on the planet will grow tenfold from around 4.4 zettabytes to 44ZB, the study went on to say the data spent in the cloud will increase to 40 percent. The vast majority of this information is going to be managed by data centers, and unless new innovations are generated by groups such as the ECA and its members, it is going to be next to impossible to effectively use this information. 

Edited by Maurice Nagle

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