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TMCNet:  DataGravity Brings Behavior-Driven Data Management to Veeam Environments

[May 18, 2017]

DataGravity Brings Behavior-Driven Data Management to Veeam Environments

DataGravity, creator of behavior-driven data management solutions, today announced DataGravity for Availability with support for Veeam Backup and Replication 9.5, including the cloud. This is the first solution that automatically responds to data exposure and security threats in a Veeam backup repository. DataGravity for Availability helps manage sensitive data to defend against insider threats, while providing higher levels of visibility and availability.

Data classification and sensitive data exposure are top of mind for every organization, especially those needing to comply with industry standards and regulations. Understanding not only what is in your data, but also who is accessing it, is necessary to meet these requirements. This is the first product in the industry to provide these types of insights for Veeam backup and replication.

DataGravity is changing the data protection paradigm from being solely a time-based process to an intelligent, automated and targeted one. With minimal impact on the IT infrastructure and intuitive self-management, DataGravity for Availability monitors user and file behavior, identifying and stopping attacks against data such as ransomware. Halting the activity is just the first step; the second is rapid recovery with little to no data loss. DataGravity complements the restore capabilities native to Veeam to provide forensics-level recovery based on a full audit trail of all the changes that occurred within and across backups and by whom.

Whether you run DataGravity for Virtualization in production or DataGravity for Availability with Veeam, the two solutions work together seamlessly for complete protection of virtual machines. DataGravity for Availability includes:

  • An orchestration framework: Customers can define a set of actions that are activated when specific content or anomalous user behavior is detected.
  • Forensic-level recovery: IT and security teams get a full trace of user and file changes to guide fine-grain restores. These are triggered in real-time once an incident, such as an insider threat or ransomware, is recognized and halted.
  • Sealess Veeam integration: Solution is specifically designed to visualize, secure and protect data in Veeam virtual environments.

"Since our university has people researching, studying and working 24/7 all over the world, we need faster access and visibility into the people, content and activities related to our data," said Sean Johnson, IT manager at the University of Florida. "As a higher education facility, we have an obligation to ensure we meet the restricted data policies regarding student records, health records, Social Security numbers and financial accounts while still maintaining the availability needs of our students, faculty and staff. DataGravity is partnering with Veeam to deliver just that, and empower our IT team to automatically protect our data assets when any unusual user behavior happens, so we can quickly get back to assisting our educators."

"As the first behavior-driven data management platform that responds to threats when they happen, we are working with DataGravity to provide IT leaders, security teams and Veeam users alike with industry-leading visibility into their data," said Ratmir Timashev, co-founder at Veeam. "Together, Veeam and DataGravity are driving a new paradigm in Availability by responding to suspicious behaviors in the IT environment automatically and providing all the information companies of all sizes need to make fine-grain recoveries."

Paula Long, co-founder and CEO of DataGravity, said, "Today's data management solutions can't respond to threats in real time, and they're not aware of what they are protecting. DataGravity for Availability with Veeam represents a leap forward that helps IT and security respond to data issues when they happen. Our partnership supports our joint mission to give customers much-needed data visibility and the forensics to respond to incidents quickly to make smarter business decisions."


DataGravity for Availability joins DataGravity for Virtualization in the DataGravity data management suite. For more information or a free trial, please visit

About DataGravity
DataGravity provides behavior-driven data management solutions that deliver analytics, actionable insights and security that protects your data. IT, data management, and security professionals can quickly and easily visualize the who, what, when and where regarding their data and reduce risks, increase productivity and drive organizational success. Headquartered in Nashua, New Hampshire, DataGravity is funded by leading investors, including Accel Partners (News - Alert), Andreessen Horowitz, CRV and General Catalyst Partners. For more information, visit

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